Offer consumers the compelling ad
content they want—when they want it:

• A success in 3 acts: The ad starts with a 3-second pre-roll bumper ad that rolls up into a persistent clickable banner that remains above the video content window
• Hold that thought: When the consumer clicks on the banner, the video content is paused, and resumes when the ad interaction is over
• We’re engaged!: There is no limit to how long users can interact with your ad. These ads provide a powerful canvas to engage your consumer. You can offer deep product info, nearest store locations, links to Web sites, product customization, tutorials, games, and more
• A happy ending: Your ad message appears as a post-roll if the consumer doesn’t click on the banner
• Not just browsing: Recent data (BIGresearch, 2007) shows that 89% of consumers make in-store purchases after conducting research online. By empowering the consumer with the information they want, when they want it, you can turn more browsers into buyers.